So you’ve got your lens all pretty and fresh, your tags are in place, and it’s being featured but there just aren’t as many visits as you’d like. Sound familiar? Well, don’t feel like the lone stranger because every lensmaster and webmaster on the internet faces that same frustrating fact: It’s a lot easier to build pages than it is to get people to come and read them.
So what do we do?
Well, I’m not about to tell you that I know everything about getting eyeballs to my lenses, but I will tell you that Social Networking helps.
I use Twitter a great deal. It’s a fast & easy way to interact with others who share my interests. If you haven’t checked out Twitter, here’s what it looks like:

I use PowerTwitter which is a plug in for the FireFox Browser, so this screen shot contains more than you get with the regular web interface. The @Mentions button on the right, and the Post Photo & Shorten Link buttons are PowerTwitter enhancements. Also the little RT to the right of each tweet is an enhancement.
Did you know that EVERYBODY gets a TwitWall Free? For when 140 characters just isn’t enough – you can write your tweet or upload your file or link, and the wall will keep it there for you until you delete it. It’s also useful for keeping things you want to be able to retweet easily – there’s a retweet button at the bottom of each entry, so if you post something useful, interesting or funny, others can retweet it. Here’s MY TweetWall – I use it mostly for music and photos: Janelle’s TwitWall
You can set up your Squidoo account to work with Twitter, but be forewarned that it’s really boring for people to see lots of “I’ve updated my Squidoo Lens” followed by a link. I have found that saying something intriguing or funny with the link brings more traffic than the generic “I’ve Updated” blurb. If Squidoo is your primary point of contact on the web, you can list your profile page, or perhaps your lensography in your Twitter profile. That way when people click on your image, they have the chance to go find out more about you to decide if they are interested. Often people will hop a few of your lenses to see what you are most passionate about.
It’s also a lot of fun to get onto Twitter and engage in conversations with other lensmasters, and tweet each other’s lenses, or retweet them. Social proof being what it is, urls that are retweeted tend to draw more clicks than the original tweets – and this is even more pronounced when a popular Social Media personality retweets your url. This is another reason not to rely on the “I’ve updated” blurb – no popular Social Media personality is going to bore his or her audience with a mundane tweet like that. Make the retweeting potential as easy as possible by being intriguing, funny, or controversial to grab attention and provide value to others, and your lens url could be seen by a LOT more eyeballs.
There are now over 2000 pieces of code that interact with the Twitter API – but you don’t need all 2000 of them. In fact, it’s pretty easy to get into information overload once you get out there and start searching for Twitter applications. My advice is don’t do it. Focus on building your lenses, and pick a few tools that you like and use them.
Here are a few that I use. This is what Twitter Search looks like.

You can use it to search on hashtag conversations (like #squidoo) to find tweets and tweeples, or you can use it to search on any keyword to see if people are talking about it.
Twitter Search
Twitter Karma log in screen looks like this:

This is a useful application if you’re trying to follow everybody who follows you or unfollow people who are not following you. Log in with your Twitter name and password, then hit the WHACK button. There are drop down menus to help you sort and categorize your Tweeps (people you are connected to via Twitter) and there’s a bulk button if you want to do a whole bunch really fast.
Your Twitter Karma
This one is fun, although I think it only rates people who have logged in – I doubt it automatically searches Twitter and finds everybody, but I could be wrong. This Twitter score is also rounded up and displayed on your Twit Wall. It’s a form of “social proof” I suppose – unconsciously it creates a desire to get that magic 100 … leftover training from when we were in school, no doubt. Anyway, it’s fun so enjoy it.
Twitter Grader | Get Your Twitter Ranking
Well, those Twitterific Toys should get you going. Have fun with them! If you’re new to Twitter, you can follow me at http://twitter.com/CCGAL and send me an @ msg like this: @CCGAL and I will shout howdy and follow you back when I see it. Happy Lens Promoting!